Bonfire Effect
Bonfire Effect merges with sister company, Bonfire Ignite.

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Cracker Barrel: A Controversial Rebrand?
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Hot Takes

Cracker Barrel: A Controversial Rebrand?

Cracker Barrel’s controversial rebrand trades outdated old charm for a cleaner, modern nostalgia aimed at appealing to younger, digital-first audiences.

Branding
3 People-Focused Ways to Plan Successful Corporate Events
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Hot Takes

3 People-Focused Ways to Plan Successful Corporate Events

Go beyond basic event planning and create experiences that inspire.

Tradeshows & Events
Using Marketing to Funnel Your People Through Change
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Hot Takes

Using Marketing to Funnel Your People Through Change

How to inspire change: Market it.

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